The meteoric rise of digital travel PR
But what is digital PR? How can travel brands use it – and why? Find out in this post, with some practical, actionable tips to take away.
With decades of experience and expertise, we’re always ahead of the crowd. Read the latest news and insights from our specialist travel PR, content and audience team.
But what is digital PR? How can travel brands use it – and why? Find out in this post, with some practical, actionable tips to take away.
Our Head of Content and Search, Tara Schwenk, explains how your travel brand can perform a content audit – and why it’s so important to do in order to reach future guests.
In this post, we’ll explore how and why newsletters have exploded in 2022, with some of the best examples we’ve seen – and why travel and lifestyle brands should be getting on them.
Here are nine key ways the landscape has shifted – and a glimpse at the future of press trips in the Metaverse…
We ask, in a post-covid world, are Media Missions, Press Launches and Press Days old news for travel brands?
Find out how we come up with newsworthy pitches for our clients – and learn how you can use our tips and tricks to come up with news yourself to land great coverage.
Why are deep links important? And how they can help your travel brand get found? Find out here.
TikTok for travel brands: why you should do it, and how to NAIL IT
Covid has changed a lot of things in travel PR. So we know what we should continue to do – and what we should stop doing in 2022.
Travel brands understand the importance of working with influencers. But there’s so much to unpack, and so many pitfalls to avoid.
An industry-celebrated digital PR campaign for our client, Leipzig Tourism, didn’t just boost their backlink profile; it won them a new, diversified audience.
Just like pro athletes, most CEOs and marketing directors know exactly who their competitors are. What are “Search competitors” and why are they important?
From truly effective travel PR to data-led customer insights, we create measurable impact for our clients.
You want to do things differently, and so do we. We’re harnessing the strategic power of traditional and digital PR, combined with human insight and data.
To share where you’re going, and talk about how we can help you get there, contact our team.